CMC Group’s Century Label Division Becomes SQF Level 3 Certified

SQF-Safe-Quality-Food-Certification

After creating quality labeling solutions for food and beverage manufacturers for more than 35 years, Century Label has taken its commitment to safety to the next level.

CMC Group, Inc./Century Label is now SQF (Safe Quality Food) Level 3 certified (Certificate No. 16114) as a manufacturer of printed labels and shrink sleeves for the food packaging industry. SQF Level 3 is a GFSI (Global Food Safety Initiative) approved scheme with a quality control component built in and is recognized by retailers and foodservice providers around the world who require a rigorous, credible food safety management system.

SQF and GMP Audits Completed by EAGLE Food Registrations Inc.

SQF and GMP Audits Completed by EAGLE Food Registrations Inc.

This certification is the latest instance of Century Label becoming more effective at responding to changing regulations and customer requirements within the consumables industry. In 2016, Century became GMP (Good Manufacturing Practice) certified, which, according to the Institute of Food Research, is “a system to ensure that products meet food safety, quality and legal requirements.”

Century Label Earns Recognition from PEAK Awards

The Print Services and Distribution Association (PSDA) announced that Century Label’s cold foil label for Strongman Whey Protein has been named as an Honorable Mention in the 2017 PEAK Awards competition, marking the fourth consecutive year that Century has been recognized by the awards.

This was Century Label’s first label to employ the cold foil technique, wherein the foil is pressed through a nip roller onto the substrate where a UV-curable adhesive has been printed and the product is exposed to UV light. The metallic foil, along with the bold red and black colors, gives the label a powerful, striking look.   

The pressure-sensitive label, which fits a 34.9 oz. container, was also created using HD Flexo printing, four-color process, and approximately 30,000 ft. of material (60,000 labels).

PSDA’s PEAK Awards, held in partnership with the Print Education & Research Foundation (PERF), recognize excellence in the print industry, promoting projects that display innovation, excellent quality, and produce high return on investment. Since 1995, the program has awarded teams that make bold decisions, connect with customers in new ways and deliver benefits to end users.

Century Label Wins Pewter Awards In the Annual Gold Ink Awards Competition

Both winning shrink sleeves were printed using the HP Indigo 8000.

Printing Impressions, the publication that produces the annual Gold Ink Awards, announced that Century Label has won two Pewter Awards in the Digital Printing, Labels & Packaging category. Both winning entries were shrink sleeves for craft beer cans.

The shrink sleeve for Great North Aleworks Tie Dyed pale ale is an eye catching piece that contrasts a variety of colors with a stark white. The sleeves accommodate the customer's intricate white plating without registration issues, and a frosted look on the clear areas was created using the HP Indigo varnish.

Sun King Brewing created The Eighteenth Sun imperial wheat IPA in collaboration with 18th Street Brewery for the CANvitational, a special annual event that Sun King holds along with dozens of breweries across the country in celebration of canned beer. The sleeve couples an intricate design with vibrant colors to create a visually stunning look.

The Gold Ink Awards competition is open to all creators and producers of printed materials, and encompasses nearly 50 categories within commercial printing, magazines, books, catalogs, digital printing and packaging. This year’s Gold Ink Award winners were chosen from nearly 1000 entries; winning pieces were chosen based on print quality, technical difficulty and overall visual effect.

A full list of this year’s winners can be found here.

Does your beer label tell the right story?

A recent packaging industry survey of U.S. craft beer consumers revealed some surprising statistics on what impact packaging—and specifically, the label—can have on a craft beer. Here is a look at some of those numbers and what they mean:

31% of consumers are influenced by packages or labels that features appealing, understandable descriptors. Craft beer is still a relatively new phenomenon, which means that a plethora of consumers are entering the market every day. These interested-yet-unfamiliar consumers greatly benefit from being informed—at a high level—what type of beer they are considering.

30% of consumers are looking for a package or label that includes familiar beer terms that keep them informed. Conversely, the experienced beer drinker will be looking for labels that convey more technical information. This can include anything from hop and malt characteristics to IBU and ABV percentages and allows them to make more discerning purchasing decisions. 

29% of consumers consider whether or not a craft beer comes from a brewery with a long history in the industry. With the wave of breweries that have opened across the country in the past 15 years, older breweries such as Anchor Brewing and Sierra Nevada Brewing boast a longevity that translates into quality in the eyes of the consumer. Both breweries embrace this point by utilizing a label design with a classic feel.

27% of consumers take into account the type of packaging when deciding to try a new product. Picture yourself as a beer consumer who is just deciding to get their feet wet in the world of craft. You love hops and find yourself standing in a bottle shop faced with dozens of IPAs you know nothing about, and not a lot of time to research your decision. How do you select your beer? In this instance, nothing is more persuasive than the label. 

22% of consumers are interested in craft beers that are produced either locally or from their own state. A common strategy for craft brewers is to identify their location in their branding. Great Lakes Brewing in Cleveland, OH named themselves after the region in which they are located and name their beers after local events and icons (Lake Erie Monster, Burning River Pale Ale, etc.) Incorporating local elements creates a sense of pride among consumers in the brewery’s community.  

The label on a craft beer bottle or can is far more than just an attractive logo on a piece of paper—it serves as a brand identifier, tells the story of the beer inside the bottle or can and, at times, is the only thing that influences consumer purchasing decisions. Learn more at centurylabel.com/craft-beer.

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