The cosmetic product manufacturing industry faces many challenges in this hyper-competitive market, but one of the most significant comes in the form of common product labeling mistakes. It’s easy for some manufacturers to make the following common errors, so do your best to avoid these missteps when creating health and beauty labels.
1. Misleading Product Names
It’s essential for cosmetic products to have reasonable and accurate names. For example, if the base of a product is tea tree oil and coconut oil but the label only mentions coconut oil, this could be construed as false advertising. It’s essential for manufacturers to base their products’ names around the ingredients of the products.
2. Incomplete Ingredient Listings
Just as it is vital to choose a name that reflects the main ingredients of a product, it is just as important to list the ingredients of a product in order of predominance. The Food and Drug Administration (FDA) has clear rules for cosmetic product labeling, and it is essential for manufacturers to list their product ingredients accurately, such as listing them by weight.
3. Poor Font Choices
The FDA also has clear guidelines for printed fonts on cosmetic product labels. Cosmetic companies must choose a font that allows them to meet these requirements while maintaining a clear, legible product label. The product name, ingredient list, company contact information, and other label information may be difficult to read, so it’s vital to choose a label layout that not only meets all FDA guidelines but is also clear enough to read.
4. Forgetting Required Bolds
While it may seem like a small detail, it is essential to print the net weight of a product in bold lettering on the product label. This is yet another FDA requirement, and failing to include required bolds could lead to expensive label reprints. Be careful when selecting the font, font size, and lettering structure for your labels and bold product net weights.
5. Forgetting Your Contact Information
Many manufacturers forget that the FDA also requires a manufacturer’s contact information to appear on product labels. As long as your company has a listing in a telephone directory that includes the street address, you can simply include the name of your company, city, state, and zip code. However, it’s important to verify your contact information-related requirements before moving to printing to avoid expensive misprints.
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These are just some of the challenges that cosmetic product label printing presents. Many manufacturers have made seemingly slight missteps with this process that have led to expensive reprints. You can avoid this issue for your brand by partnering with an experienced product label printing service.
Century Label has more than 40 years of experience producing high-quality product labels for brands across every industry. We know the challenges of meeting required regulations, so contact Century Label today to learn more about our product labeling process for your cosmetics.
