With plenty of CBD brands on the market right now, it can be quite difficult to stand out. But using the right strategy for your CBD label and packaging design, you can highlight the uniqueness of your brand and products.
Are you thinking of which kind of design to incorporate in your CBD products? These best CBD packaging designs of 2021 will give you an idea of the current design trends in the industry.
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Minimalist
Many CBD brands are embracing a minimalist aesthetic in their products. Keeping your packaging design clean and simple is guaranteed to make your product fit in at any dispensary or wellness shop. This design is also more appealing to younger customers.
A minimalistic approach gives your brand a more stylish, elegant, and contemporary look. The packaging design should include legible typography highlighted with solid colors, such as black and white.
Vintage
Going for a nostalgic packaging design is an interesting way to recognize the significant history of cannabis. Most brands with a vintage design often feature country-style typography and brown paperboard in their packaging.
A vintage aesthetic is also adorned with leafy ornamentation, which is a symbol of the cannabis plant. Although it may be cliché, the leaf imagery allows consumers to identify your CBD products in a store quickly.
Organic
Several CBD manufacturers are hopping on the “organic and raw” trend for their cannabis products. This organic movement involves the impact we have on the environment, which aims to promote greater biodiversity.
The use of muted brown and green in a packaging design often suggests that the product is natural or organic. This will be particularly appreciated by CBD users who support the organic movement. It is also beneficial to showcase the roots of your products in your packaging.
Psychedelic
A psychedelic aesthetic is another kind of packaging design that never goes out of style in the cannabis industry. CBD products with this design often embrace an otherworldly vibe with their groovy patterns.
If you want to entice and catch the customers’ attention, you may consider choosing a psychedelic design for your CBD products. Some common things to include are bright colors, holographic effects, and hippie text or symbols.
Sustainable
Consumers are now more conscious and aware of environmental issues than ever before. Because of this, many CBD brands have adopted a sustainable packaging design in their products. This effort aims to decrease plastic packaging waste significantly.
Some notable examples of sustainable packaging include the use of recyclable glass jars, card boxes, metal cans, pouches, and compostable bags. You can be part of the green initiative by using creative and eco-friendly packaging solutions in your products.
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For all your custom label printing needs, Century Label is here to help! Contact us today to learn more about how our experts can enhance the look and feel of your unique CBD packaging.
