cannabis

How to Make Sure Your CBD and Hemp Product Labels Are Compliant

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The newest version of the farm bill, which was signed into law in December 2018, has legalized industrial hemp and hemp related products by removing them from the Controlled Substances Act. As a result, more hemp and cannabidiol (CBD) products have hit the shelves than ever before, even in some states where they were previously considered illegal.

Even so, there are some restrictions on these products enacted by the Food and Drug Administration (FDA). Learn more about potential labeling restrictions and make sure your products comply with these restrictions.

FDA Labeling Restrictions

Even though the latest farm bill has lifted this heavy restriction, the FDA’s specific restrictions regarding the labeling of hemp and CBD products are still largely unknown, and there will likely not be a resolution anytime soon. Due to this ambiguity, several companies involved in the creation and distribution of these products will likely play it safe and adhere to the FDA’s labeling requirements on dietary supplements.

Contents of a Compliant Label

A dietary supplement label that is compliant with FDA regulations generally contains the following components, which must abide by their appropriate format:

  • An identity statement that simply indicates what the product is (such as “dietary supplement” or “botanical supplement”)

  • An accurate statement about the net quantity—usually in weight, measure or a numerical count

  • A list of the ingredients in the product, starting with the ingredient with the largest weight value

  • The name and business location of the product’s manufacturer or distributor

  • The nutritional information and details of the product presented in the standard format known as “Nutrition Facts” and “Supplement Facts”

Most importantly, CBD and hemp companies must never claim that their product provides health benefits or cures to prominent medical conditions. The FDA will consider products that make these claims as drugs for human use, and they will go through the formal drug approval process.

How to Create Compliant Labeling

To stay compliant with the FDA, consider these elements when designing the labels of your hemp or CBD product:

  • Ingredient Levels. The consumers will seek out CBD and other related ingredients to treat numerous conditions. Inform them of the accurate levels of CBD and other ingredients the product has so they can make informed decisions.

  • Serving Size. Let the consumers know about the recommended amount of the product for use. This demonstrates transparency and ensures customer safety.

  • Producer Name and Brand. Establish trust with the customer and promote your brand by providing information about your company.

Guarantee high-quality compliant packaging and labeling for the cannabis industry with Century Label. Contact us for more information or to get started today.

The History of Cannabis-Infused Craft Beer

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Over the past few months, the concept of cannabis-infused beer has seen some developments that place the innovative drink in a large spotlight. You might get the impression that it was developed within the last couple of years, however the concept of introducing cannabis to beer dates back at least a decade. This new beverage has an interesting history that has led to its growing rise in popularity   

What Is Cannabis-Infused Craft Beer?

A cannabis-infused beer is, essentially, a beer brewed with barley and infused with marijuana oil. This should not be confused with cannabis-brewed beers, which substitute barley with the unused parts of the cannabis plant, like stems, stalks, and roots. Both drinks are non-alcoholic and aim to create similar effects without the drawbacks of a hangover. 

Hops and Cannabis

Before formal attempts to combine cannabis and beer, there was a connection between the two from 27 million years ago. The beer-related plant humulus lupulus (hops) and cannabis sativa (cannabis) were once the same plant. They are now different species with contrasting uses that did not meet until recently. 

Lagunitas Raid

In 2005, California brewery Lagunitas was raided by the Alcohol Beverage Control agency when it found employees smoking marijuana. In order to commemorate the raid, Lagunitas created a special craft beer inspired by marijuana, though with no cannabis-related ingredients in it. This event inspired the brewery to create more cannabis beer products years later. 

Dad & Dude’s First CBD Beer  

Colorado-based Dad & Dudes Breweria came up with the first two beers that included CBD oil in them, Sativa IPA and Indica Double IPA, in 2015. Both beers had short runs in the brewery due to restrictions imposed in December 2016, which inspired the brewery to fight for legalization of cannabis. 

Wiz Khalifa Joins In

The biggest mainstream exposure of cannabis-infused beer came in April 2016, when rapper Wiz Khalifa announced a line of cannabis-infused drinks, including beer, juice, and carbonated drinks. Despite the popularity, Wiz has not released any products to this date. 

Keith Villa Announces Ceria Beverages

After failed attempts and close calls by numerous companies, Blue Moon founder Keith Villa announced the start of Ceria Beverages—the first major company dedicated to cannabis-infused beers—in March 2018. These products contain THC instead of CBD oil that provide the effects without alcohol drawbacks. 

First US THC and CBD-Infused Drinks

Cannabiniers, a California edibles company, beat Villa to the punch in July 2018 by releasing a line of non-alcoholic brews with both THC and CBD oil to its home state and Nevada. At the same time, Lagunitas, backed by Heineken, released non-alcoholic THC sparkling drinks, the first major release of cannabis-infused drinks. 

As restrictions continue to loosen and new innovations occur in the field, cannabis-infused beers will continue to evolve and reach larger markets.  

RELATED ARTICLE: How to Promote Your Cannabis-Infused Craft Beer Brand

Your Brand is Our Business - Let’s Get Started

The design team at Century Label is ready to help you take your vision and apply it to your craft beer packaging. We will take you through every step of the process, preserving the integrity of your brand and using high-quality printing techniques.

Our customer care specialists are standing by to make sure every order is exactly the way you imagined it, ensuring your satisfaction. Request a quote today to get started on your own quest for craft beer marketing success.

How to Promote Your Cannabis-Infused Craft Beer Brand

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As more and more states legalize marijuana, interest in hybrid products has exploded, fueling a significant jump in the number of cannabis-infused treats on the market today. Perhaps none of them, however, capture the youthful, laid-back vibe of cannabis itself like cannabis-infused craft beers. Companies in states where marijuana is legal have jumped at the opportunity to market an alcohol-free, cannabis-infused beer that produces the relaxation consumers of both beer and cannabis covet, without the potential for a hangover.

If you’ve created your own cannabis/beer infusion, you’ve created a unique product at the beginning of a trend. Your packaging should reflect this, while making you stand out from the others. To create the youthful, fun vibe you need, consider elements from both the craft beer and cannabis industries:

The Leaf – Consider the Standby

When most of us consider the image marijuana had years ago, nothing stands out more than the traditional green marijuana leaf. Numerous cannabis companies still use the five-pointed leaf in various styles from campy to classy. While it’s come a long way from its original place on blacklight-activated posters in college dorm rooms, you can continue the hip trend marijuana edibles have been following and use a sleek, modernized version. Or, consider hearkening back to the funky, psychedelic origins many of us are familiar with. 

Crisp White Cans

A current trend in craft beer is the all-white can with minimalistic branding and product information. Across a few different brands, the primary designator of the type of beer included in the can is a lone block of color that makes up the actual logo itself. Of course, green is the traditional color used in cannabis marketing, and a stark white can with green branding sends the “fresh” and “cannabis” messaging effectively. 

Natural Could Be Best

Natural has always been a staple of the cannabis branding community, and cannabis-infused beer is no different. In fact, primary consumers of both products tend to enjoy the outdoors. Consider a full-scale printed photo of a natural feature, the use of earth tones, and natural elements in your packaging.

Stand Out From the Sleek

A major trend in cannabis packaging right now is aimed at garnering the attention of those wishing to incorporate marijuana into the upscale luxury lifestyle they’re already living, resulting in stark, sleek packaging that almost hides the nature of the product. Using a more youthful, colorful packaging scheme can help you stand out from other cannabis products and capture your ideal audience. 

Your product is unique, and getting it to stand out among other beer and cannabis brands alike could require the use of packaging ideas from both industries. Consider where your product will be displayed and craft a packaging scheme that will draw attention your way. 

RELATED ARTICLE: Custom Bottle Labels that Stand Out from a Crowd

Your Brand is Our Business - Let’s Get Started

The design team at Century Label is ready to help you take your vision and apply it to your craft beer labels and shrink sleeves. We will take you through every step of the process, preserving the integrity of your brand and using high-quality printing techniques.

Our customer care specialists are standing by to make sure every order is exactly the way you imagined it, ensuring your satisfaction. Request a quote today to get started on your own quest for craft beer marketing success.

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